Joanna Kay, BACP

Joanna Kay is a United Kingdom based therapist who combines professional training with lived empathy to support people facing depression, anxiety, stress, relationship difficulties, trauma and issues with self-esteem. She holds an MSc in Counselling and Psychotherapy, which is a master’s level qualification in therapeutic practice, and is a member of the BACP - the British Association for Counselling and Psychotherapy. Her background includes work across charities, schools and private mental health clinics, giving her experience with clients of different ages and life circumstances.

Joanna creates a non-judgemental, warm and empathetic space where people can explore what is troubling them and set clear, personalised therapy goals. She listens carefully to each person’s needs and preferences, then works collaboratively to develop practical strategies that fit their life and learning style. Her practice emphasises rebuilding self-compassion, confidence and authenticity, helping clients take steady steps toward greater wellbeing.

Alongside talk-based work, Joanna offers creative therapies that draw on art, poetry and writing to help express and process emotions. She meets with clients weekly by video call, telephone, live chat or in-app messaging, and is open to working with clients internationally. Joanna welcomes those ready to begin the process of change and supports them through the early steps toward a more fulfilling life.

Therapeutic approaches and flexible online care

Joanna uses trauma-informed approaches that focus on understanding how past harm or abuse can affect thoughts, emotions and relationships. This way of working helps people feel understood and supports recovery from trauma-related symptoms, anxiety and low mood.

She also offers attachment-focused work that explores patterns of connection, abandonment and trust in relationships. This approach is useful for addressing relationship difficulties, attachment issues and self-esteem concerns by helping clients develop more secure ways of relating.

Joanna integrates creative therapies such as guided art, poetry and writing practices to help people express feelings that can be hard to put into words. These techniques can complement talk-based work and offer alternative ways to process emotion and build self-compassion.

Finding the right approach is part of the therapeutic journey and Joanna works collaboratively with each person to identify what fits best based on their needs, goals and preferences. She discusses options, adapts techniques, and reviews progress together to ensure the plan feels right for the individual.

Online therapy with Joanna is available by video call, phone, live chat or text-based messaging, offering flexible options for different lifestyles and comfort levels. These formats make it easier to access consistent support from wherever the client is, and allow sessions to be scheduled at times that suit everyday commitments.